diff --git a/lib/utils/farcaster-utils.js b/lib/utils/farcaster-utils.js
--- a/lib/utils/farcaster-utils.js
+++ b/lib/utils/farcaster-utils.js
@@ -9,7 +9,7 @@
 import { syncedMetadataNames } from '../types/synced-metadata-types.js';
 import { useSelector, useDispatch } from '../utils/redux-utils.js';
 
-const DISABLE_CONNECT_FARCASTER_ALERT = true;
+const DISABLE_CONNECT_FARCASTER_ALERT = false;
 const NO_FID_METADATA = 'NONE';
 
 function useCurrentUserFID(): ?string {
diff --git a/lib/utils/push-alerts.js b/lib/utils/push-alerts.js
--- a/lib/utils/push-alerts.js
+++ b/lib/utils/push-alerts.js
@@ -1,7 +1,6 @@
 // @flow
 
 import type { AlertInfo } from '../types/alert-types.js';
-import { isDev } from '../utils/dev-utils.js';
 import { DISABLE_CONNECT_FARCASTER_ALERT } from '../utils/farcaster-utils.js';
 
 const msInDay = 24 * 60 * 60 * 1000;
@@ -21,10 +20,7 @@
   alertInfo: AlertInfo,
   fid: ?string,
 ): boolean {
-  // The isDev check is here so that devs don't get continually spammed
-  // with this alert.
   return (
-    isDev ||
     DISABLE_CONNECT_FARCASTER_ALERT ||
     fid !== undefined ||
     alertInfo.totalAlerts > 0